1. SKETCHING
The first step when designing a logo is sketching. It is very important to make your logo effective. This can be done by paper and pencil drawings or you can use different software like illustrator or photoshop.
2. SCALABLE
It should look good in both small and large sizes. Because size does matter, make sure that logo do not lose their definition when scaled down.
3. COLORS
Colors are extremely important. Don't use more than three colors. Keep it simple, avoid using bright colors. The most important thing is that the logo must look good in black and white. make sure colors evoke feelings and moods.
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